I’m convinced that about half of what separates successful entrepreneurs from the non successful entrepreneurs is pure perseverance. It is so hard, you pour so much of your life into this thing, there are such rough moments in time, that most people give up. I don’t blame them, it’s really tough.

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I’m convinced that about half of what separates successful entrepreneurs from the non successful entrepreneurs is pure perseverance. It is so hard, you pour so much of your life into this thing, there are such rough moments in time, that most people give up. I don’t blame them, it’s really tough.

-- Steve Jobs

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The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.

-- Steve Jobs

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Remembering that I’ll be dead soon is the most important tool I’ve ever encountered to help me make the big choices in life. Because almost everything – all external expectations, all pride, all fear of embarrassment or failure – these things just fall away in the face of death, leaving only what is truly important.

-- Steve Jobs

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Innovation is the ability to see change as an opportunity – not a threat.

-- Steve Jobs

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Those who are crazy enough to think they can change the world usually do.

-- Steve Jobs

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So Mac OS X is cross-platform by design, right from the very beginning. So Mac OS X is singing on Intel processors, and I'd just like to show you right now. As a matter of fact... this system I've been using here... Let go have a look... So.. we've been running on an Intel machine all morning.

-- Steve Jobs

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